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Rohm and Haas launches Avanse

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By: KERRY PIANOFORTE

Editor, Coatings World, Coatings World

Rohm and Haas has launched Avanse resins, a new line of waterborne acrylics for the high performance coatings market. Avanse MV-100, a high-solids, acrylic binder, can be used in both primer and topcoat lines. Avanse resins offer considerable improvements in pigment distribution, allowing for improved gloss, corrosion control and hiding, according to the company. Avanse MV-100 can be used in the formation of low VOC paint and high performance metal coatings. More info: Rohm and Haas Company, (215) 592- 3000; Web: www.rohmhaas.com.

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